Most Growing Businesses Are Sitting on More Revenue Than They Realize
Not by working harder or spending more, but by reallocating effort to the few leverage points that actually compound.
The opportunity is usually already there. It’s just being misallocated.
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Growth rarely stalls because leaders lack ideas.
It stalls because effort gets spread across too many low-yield decisions.
Revenue doesn’t compound evenly.
It concentrates around a few leverage points: pricing, positioning, partners, conversion, lifetime value.
Most businesses touch all of them.
Very few optimize the right ones at the right time.
I don’t start with tactics.
I look for misallocated leverage.
Across industries, stages, and business models, the pattern repeats: small shifts applied precisely outperform months of added effort.
My work is about finding those shifts, using what a business already has.
FIeld Notes:
Observations on leverage, pricing, and growth.
PaulChittenden
Copyright 2026 PaulChittenden, all rights reserved.